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Enable Photorealistic Backgrounds on Your Hullabalook Apps

May 2, 2023

Hullabalook’s Room Creator and Visual Bundles are two products loved by ecommerce retailers across the world. Why? They both enable shoppers to visualise how their products could look inside a room of their own homes, leading to increased sales.

Retail customers using these apps can now enable our new photorealistic lifestyle backgrounds, taking the shopper experience to the next level.

Examples of some photorealistic backgrounds on Hullabalook technology

Introducing: Photorealistic Lifestyle Backgrounds

Shoppers using the Room Creator have always been able to change the colours and texture of both the wall and floor as they add products to the room setting. And retailers have been able to choose from the same standard wall and floor options for their Visual Bundles backdrop.

(See the standard wall and floor options for both apps in the screenshot below.)

Standard background options on Room Creator and Visual Bundles

But now, these customisation options have been upgraded! 

In addition to using the Room Creator and Visual Bundles’ standard wall and floor options, a selection of photorealistic backgrounds can now be applied to both apps too. Setting your products against backgrounds emulating real rooms will ensure they stand out. Retailers can also choose to add their own custom backgrounds if they wish to. 

Do your shoppers typically live in Victorian houses with traditional features? Add a background with a cosy feature fireplace to match their style. If your shoppers primarily live in Parisian-style loft apartments, show them a background with parquet floors and floor-to-ceiling windows to give off the same vibes as the products they shop for.

(See how the new photorealistic backgrounds look on both the Room Creator and Visual Bundles apps in the screenshot below.)

Photorealistic backgrounds on Room Creator and Visual Bundles

Adding photorealistic lifestyle backgrounds to these Hullabalook experiences further improves visualisation, helping shoppers feel more confident about making a purchase. 

The Room Creator and Visual Bundles experiences blend seamlessly into the aesthetic of your website. So not only are they high-converting, they also look as if they’re 100% part of your brand.


Display Your Products Against Beautiful Backdrops

Current Hullabalook customers: Want to add photorealistic lifestyle backgrounds to your Room Creator or Visual Bundles experience? Get in touch with your Account Manager today to find out more.

Not yet using Hullabalook technology on your ecommerce website? Let’s change that! Get in touch with us to find out more – you could have our tech up-and-running on your site in just eight weeks, new photorealistic lifestyle backgrounds included.

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